“Be so good they can’t ignore you.”

Jul 21, 2023 | Friday Quotes

“Be so good they can’t ignore you.” — Steve Martin

In business, striving to be world class is a continual endeavor. What once was viewed as great becomes passé over time and customers move on. The same can be said in safety: complacency creeps in. What once worked well becomes overlooked as people look to the next best thing. Change is the only constant and that takes diligence to continually be relevant.

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