“Knowledge is knowing that a tomato is a fruit. Wisdom is knowing not to put it in a fruit salad.”
– Brian O’Driscoll
The difference in business is knowing the financial balance with regard to cashflow and profit, and having the wisdom in applying that balance to invest into satisfying customer needs and wants. Safety professionals know this vs someone who knows safety.
To succeed in business requires tenacity and diligence. Success depends upon understanding the market and delivering the wants and needs in a manner that engages and increases uptake.
In business, access barriers, process challenges, capacity and resources are constant when adapting to market wants and needs.
Successful organizations consider the input and feedback from their customers as valuable: it is what helps them change and remain relevant in the marketplace.